Explore the results we’ve produced
for our client partners.
Employee Referral Program
150% increase in referral hires
6 month re-launch of Employee Referral Program
Promotions included flyers, kickoff event, table tops and internal emails
Online platform enabled employees to share program through social media
Home Page Redesign
20% lift in job views
Online test delivered a different homepage layout to 50% of first time visitors
Components tested included changes in hot jobs location, colors & apply links
New homepage design produced lift in job views and applications
Seasonal Staff Recruitment
Decreased agency fees
Only 1 agency hire needed after launch of seasonal recruitment marketing program
75% budget decrease in seasonal marketing in year 2
Seasonal RN retention maintained for next three years
RN Hiring Events
79 for $75
Duke celebrated their invitation to the 2017 NCAA men’s basketball tournament with a themed nurse hiring event
Two continuing education courses were offered in conjunction with the hiring event
198 nurses attended the event, 80 nurses participated in the CE class and 79 nurses were hired at a cost of $75 per hire
RN Hiring Events
60% hire rate for experienced RNs attending event
Hospital expansions dictated the need for experienced RNs STAT
Campaign components included paid search and social media advertising, direct mail, a custom homepage message and digital re-engagement efforts including banner advertisements and event reminder emails.
49 experienced RNs attended with 29 hired into specialties like med-surg, ED, ICU, L&D, PACU
Candidate Re-Engagement Program
20% Decrease In Candidate Drop-off
Only 2.7% of visitors to the career website or ATS were completing an application
A two-part digital program was designed to re-engage visitors who came and left before completing an application
Re-engagement programs produce 4x the return at half the cost of traditional marketing programs